The work, and what it changed.

What each project started with, what we did about it, and what is different now. Real sites, real numbers.

Loerop Photography homepage: a bride laughing with her bridesmaids in red robes, under the headline Timeless Wedding Photos Without The Timers

A wedding photography site that sells the whole day

Website and Photography · 2026

A Charlotte wedding photography business needed a site that explained one flat price, showed full wedding days instead of single frames, and could be found by name.

6 to 1Price lists, now a single source
0Placeholder images left on the site
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Charlotte Flooring homepage, an Abbey Carpet dealer site, with a hotel lobby floor and the headline Making Flooring Easy

Keeping more than 600 dealer websites fast, secure, and consistent

Web Development at Scale · Abbey Carpet and Floors To Go

Two national flooring networks run hundreds of independent showroom websites on one shared platform. Every design change has to work for all of them at once.

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Michael and Winnie wedding website homepage with an embroidered fan in the corner and the date July 13, 2025, Charlotte, NC

Moving a wedding website off a rented platform

Website · Michael and Winnie

A couple wanted their wedding website on their own domain, with every page, word, and photograph carried over from The Knot, and a design that reflected their Filipino heritage.

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Winnie Loerop homepage with her portrait in a tall arch and her name set in black and red

A personal site designed around one person's taste

Website · Winnie Loerop

A personal site for Winnie: who she is, a few favorite photographs, her family, and where to find her, built from details she chose herself.

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Mike Loerop homepage: a black and white portrait in a tuxedo beside his name in large serif type

A personal brand site built to be found by name

Website and Search · Mike Loerop

A calling card for a photographer, web designer, and IT professional, designed to rank first for his name and give Google what it needs for a Knowledge Panel.

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